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Communications Guide

Introduction

The Communications team at Georgetown Law has developed an identity "package," which includes standards for both print/graphic and online publishing, to help unify our look and message in all the materials produced by the Law Center. In order for our brand to become recognizable to wide audiences, it should be consistently represented in every piece of media Georgetown Law presents. 

To find out more about our publications standards and about the services offered by the Publications team, please refer to the left-hand navigation.

Name 

Remaining consistent in how we refer to the Law Center helps to build name recognition for the school. Please abide by the following guidelines:

The first time you refer to it in text, use "Georgetown University Law Center." After that you may use "Georgetown Law" or "the Law Center." Do not use any abbreviation, such as "GULC," or various versions such as "Georgetown Law School," "Georgetown Law Center," "Georgetown University Law," etc.

Message 

Communicating a consistent message to audiences helps to strengthen the impact of the Law Center's identity as a leading institution of legal education. Our core message is:

Georgetown Law is one of the world's premier law schools. Drawing on its Jesuit heritage, it has a strong tradition of public service and is dedicated to the principle that law is but a means, justice is the end. With this principle in mind, Georgetown Law has built an environment that cultivates an exchange of ideas and the pursuit of academic excellence. It brings together an extraordinarily varied group of teachers, scholars and practitioners, as well as an outstanding student body.

(This text should be used whenever boilerplate message text is needed. It may be shortened as needed, but not changed in wording or meaning.)

Social Networking

Facebook and Twitter pages with news from the Georgetown Law Communications Office have been created. If you are interested in creating a Facebook or Twitter page for your department, please contact mediarelations@law.georgetown.edu for branding elements and other guidelines.

Email Signature

For departments or individuals that would like to develop their own email signatures, below are three templates we recommend using:

Mark Jones  |  Facilities Manager
GEORGETOWN LAW  |  jjones@law.georgetown.edu
Office: 202.555.5555 | Fax: 202.555.5555

Mark Jones  |  Facilities Manager
GEORGETOWN LAW  |  jjones@law.georgetown.edu
600 New Jersey Avenue, N.W. | Washington, D.C. 20001
Office: 202.555.5555 | Fax: 202.555.5555

Mark Jones  |  Facilities Manager
GEORGETOWN LAW  | jjones@law.georgetown.edu
600 New Jersey Avenue, N.W. | Washington, D.C. 20001
Office: 202.555.5555 | Fax: 202.555.5555
Website |  Facebook  |  Twitter  |  YouTube  |  LinkedIn |  Instagram 

On The Web

Maps & Directions

Google Location Map Georgetown University Law Center 600 New Jersey Avenue NW Washington, DC 20001